It’s bigger than music it’s about building a brand.  Adam Levine launches a line of  fragrances for men and women. Adam Levine, will be exclusively available at Macy’s.

Front man of the GRAMMY Award-winning recording group Maroon 5, Adam Levine has left an indelible mark on popular music and is set to extend his brand with the launch of his self-titled debut fragrance.  To celebrate the fragrance launch and meet fans, Adam Levine will appear at Macy’s Century City in Los Angeles on Thursday, February 7 ^th and Macy’s Herald Square in New York on Friday, February 15 ^th.

Recently Adam Levine and Nicki Minaj launched  a jewelry line at K-mart.